All You Need to Know About Twitter’s 140 Character Update

Longer Tweets Are Here: All You Need to Know About Twitter’s 140 Character Update

Twitter has announced that photos, videos, animated GIFs, polls, and quotes will no longer apply to the 140-character limit for tweets in their recent update.

In a recent blog post, Twitter Senior Product Manger Todd Sherman announced a slew of new handy features and updates.

Twitter’s blog post reads;

Over the past decade, the Tweet has evolved from a simple 140-character text message to a rich canvas for creative expression featuring photos, videos, hashtags, Vines, and more. In just the past few months we added the ability to poll your community, react quickly and cleverly with GIFs, and share and enjoy Periscope broadcasts in Tweets.

Full details on Twitter’s 140 Character Update

Replies: When replying to a Tweet, @names will no longer count toward the 140-character count. This will make having conversations on Twitter easier and more straightforward, no more penny-pinching your words to ensure they reach the whole group.

Media attachments: A URL at the end of Tweets generated from attaching photos, a video, GIF, poll, Quote Tweet, or DM deep link will not count towards the character limit. [Note: As at the time of publishing this post, the above features haven’t been rolled out yet]

Retweet and Quote Tweet yourself: We’ll be enabling the Retweet button on your own Tweets, so you can easily Retweet or Quote Tweet yourself when you want to share a new reflection or feel like a really good one went unnoticed.

This diagram below shows the high-level change to Tweets, and the elements that will be hidden in the user interface.

Three Ways to Make Full Use of Twitter’s 140 Characters

  • Provide more context in replies: Twitter usernames won’t account against the old 140 character limit. There will be plenty of room for conversations and interaction with your followers.
  • No more need for the .@ to begin tweets: These changes bring an end to a long-standing Twitter peculiarity where tweets that began with usernames were visible only to users who followed both the person tweeting and the person named.
  • More visualization, better conversation and engagement: Twitter’s new update presents a better opportunity for conversation and engagements with brands and customers.

Image Credit: Twitter

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