Mac-Jordan Degadjor's Blog

Blogger | Social Media Consultant | ICT4D Analyst

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InMobi, the world’s largest independent mobile advertizing network, has released its updated network research report on how Mobile devices have change the way we consume media in this succinct infographic below: (don’t you just love infographics for the way they just make complex things look very simple?) Related articles InMobi Publishes New Mobile Insights Report (mobilemarketingwatch.com) MWC 2012: InMobi brings m-commerce to 160m users of Opera browsers (mobile-ent.biz)

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Mocality – a business directory start-up by Stefan Magdalinski with a Kenyan-wide coverage accuses search-engine giant; Google of antitrust-style behavior with its Google+ search integration. You should read Mocality’s blog post about the situation in full, but below is a summary: As we all know, there are no Kenyan Yellow pages, so the business directory from Mocality was crowd-sourced; paying over Ksh. 11m (over $100,000) to thousands of Kenyans to help create and validate its database of business & ventures in [...]

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Erik Hersman asks us to shed outdated notions of Africa as a unified place plagued by starvation and war. Between mobile phone innovations like M-PESA, social networking like MXit and entrepreneurial spaces like Maker Faire Africa, Hersman sees innovation and entrepreneurship exploding within some of Africa’s—and the world’s—fastest growing economies.

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Cross-posting from VC4Africa Blog This past weekend, Startup Weekend Accra took place at the Meltwater Entrepreneurial School of Technology (MEST) in East-Legon, an area in Ghana’s capital Accra. The event was sold out and attracted more than 100 attendees. On the last day (of the three day event) the winner was announced: Dropifi – an online messaging platform that turns contacts of large and small scale businesses into loyal customers. Startup Weekends are 54-hour events where developers, designers, marketeers and startup enthusiasts [...]

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According to Michel Bézy; in the last decade, things have been changing in Africa. Better governance, investments by Eastern countries, the end of wars, and the resolution of the debt crisis have all resulted in significant progress in supporting businesses and the resulting maturation of the business climate. An interesting interactive graphic “The New Gold Rush” recently published by The Wall Street Journal shows how the rise of a new consumer class is shifting the balance in Africa. You will [...]

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