Google Africa: Investment in Africa to Enhance Innovation

18 May, 2012

Speaking on Friday at the interactive sessions at the World Economic Forum on Africa in Addis Ababa Ethiopia, Ory said this will cater for the rising generation of innovative entrepreneur’s activists and policy makers in transforming business and society from the grass root level.

“Reducing access as a barrier to all potential users, making the Internet relevant and useful to Africans and helping strengthen an internet ecosystem in Africa that is vibrant, and sustainable and self-sufficient in the long-term,” she said.

Ory said the most challenge faced by innovation is the access to the markets and that’s sitting below 5 percent of the whole total market that can absorb. “The future outlook o f Google is to see to it that they increase the market for innovation grows to at least 60 percent in the next 5 years”, she added.

She decried that fact that out of the global internet generation, Africa produces only 2 percent with a huge gap between the venture capital and the seed capital.

Ory said Google Africa will be in the fore front in unlocking Africa innovative potential by incorporating investors opportunities to enhance hi-tech and lo-tech people in building synergies.

About the author

Mac-Jordan

An award winning blogger, Social Media Entrepreneur & a Travel-geek from Ghana. This the hub of my digital life, ideas and ramblings. Follow my rants on Technology, Africa, Ghana and Tech Start-ups on Twitter --> @MacJordan

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