Discover how podcasting in Africa is revolutionizing the art of telling African stories with this curated list of the top 10 podcasts from Ghana in 2024.
The podcasting landscape in Africa is witnessing significant growth, fueled by expanding internet connectivity, widespread mobile phone usage, and a growing appetite for diverse storytelling.
South Africa, Nigeria, Kenya, Senegal, and Ghana are leading this digital transformation in the sub-Saharan Africa region, nurturing dynamic podcast ecosystems that cater to a wide range of interests — from politics and business to entertainment and lifestyle.
African podcast creators harness their platforms to elevate local voices, share distinctive narratives, and foster community interaction, establishing podcasting as a crucial element of modern African media.
Growing Trends
Podcasting in Africa has experienced significant growth and innovation in recent years. Below are some current trends and facts across particular countries:
- Rapid Growth and Increased Awareness: Five years ago, podcasting was relatively novel in Africa. In 2019, only 22% of South Africans had heard of podcasts, compared to 77% of US citizens at the time. However, by 2023, podcasting will take root on the continent, with innovations and interesting trends relevant to news organizations aiming to reach younger audiences.
- Nigeria’s Surging Listenership: Nigeria has witnessed remarkable growth, with podcast listenership surging by 222% between 2021 and 2022. It now stands as the second-largest consumer of podcasts in Africa, right after South Africa.
- Kenya’s Smartphone Dominance: Research by Africa Podfest indicates that 68% of podcasts in Kenya will be listened to on smartphones by 2025. This mobile trend highlights the importance of optimizing content for handheld devices.
- South Africa’s Daily Listeners: In South Africa, 25% of people over 15 listen to a podcast every day, according to the Edison Infinite Dial study. This consistent engagement underscores the country’s active podcasting community.
- Young Voices and Authentic Content: Young content creators across various African markets are drawn to podcasting. Authenticity, personal touch, and relatability are crucial elements for successful podcasts. Stories about career growth, cities, and history resonate with younger audiences.
Podcast Culture in Africa
African podcasts cover various topics, from history and culture to entertainment, entrepreneurship, and social justice. These platforms are transforming African stories, blending traditional and contemporary narratives.
One notable trend is the resurgence of interest in African history and culture, with podcasters delving into folklore, ancestral wisdom, and historical events that shaped the continent. Entertainment podcasts are thriving, highlighting the vibrant music, film, and fashion scenes and offering behind-the-scenes glimpses into the lives of African celebrities.
Entrepreneurship-focused podcasts are also gaining traction, providing valuable insights and inspiration for aspiring business owners in Africa’s burgeoning startup ecosystem. Social justice themes are prevalent, with discussions on gender equality, human rights, and community activism.
These podcasts educate and entertain, drive social change, and foster a sense of unity and empowerment among listeners. The diversity of topics ensures something for everyone, reflecting the rich tapestry of African experiences. Here are some notable trends and themes:
- Uncooked Women: Hosted by Ada and Ore, this podcast decodes African history, pop culture, and sex through the lens of food. It explores the role of food in shaping societies and delves into intriguing topics like the phallic resemblance of plantains and its connection to female sexual pleasure.
- Reporter’s Roundtable: A Voice of America podcast led by Ugandan journalist Douglas Mpuga. The panel of journalists dissects major news issues across Africa, providing context and analysis.
- True Crime South Africa: Host Nicole Engelbrecht focuses on true crime cases in South Africa, combining media coverage, trial footage, and interviews with survivors and victims.
- It’s A Continent: Chinny Ukata and Astrid Madimba explore African history and their home countries. This podcast has five seasons and a book, delving into the rich heritage of African nations1.
- I Said What I Said: Co-hosted by Jola Ayeye and Feyikemi Abudu, this witty podcast originated in 2017. It covers various topics, leveraging its organic Twitter audience to build a community around thought-provoking discussions. The hosts have even hosted live shows in Lagos, Abuja, and Accra.
- Afro Queer: This podcast sheds light on the lives of queer Africans both on the continent and in the diaspora. It offers anthropological insights into the diverse experiences of being African and queer.
Top 10 Ghanaian Podcasts in 2024.
Sincerely Accra Podcast – Joseph x Kwame Asante.
Konnected Minds Podcast – Derrick Abaitey
BlacVolta Nightlife Podcast – Joseph Adjei Jnr
The BlacVolta Nightlife Podcast is your ultimate guide to Ghana’s vibrant and ever-evolving nightlife scene. Dedicated to bringing listeners all the latest news, events, and highlights, this podcast is a go-to resource for anyone looking to stay updated on the best places to party, dine, and unwind after dark.
The podcast, hosted by Joseph Adjei Jnr, offers a comprehensive look at the buzzing nightlife culture in cities like Accra, Kumasi, and beyond. Each episode features in-depth reviews of the trendiest clubs, bars, and lounges, interviews with influential DJs, event organizers, and nightlife personalities, and previews of upcoming events and parties you won’t miss.
AKADi Magazine Podcast – Abena Sewaa
The AKADi Magazine Podcast is a compelling platform that connects communities through meaningful conversations. Hosted by the insightful editor Abena Sewaa, this podcast is dedicated to informing, inspiring, and illuminating the impactful work of Ghanaians across the globe. Each episode delves into the powerful narratives of everyday individuals driving transformative cultural changes within their communities, offering listeners a rich tapestry of stories that reflect the diversity and dynamism of Ghanaian life.
From entrepreneurs and activists to artists and educators, the AKADi Magazine Podcast highlights the achievements and challenges of Ghanaians making a difference. Abena Sewaa’s engaging interview style brings out the heart and soul of each guest, creating a space where listeners can learn from these experiences and feel a sense of connection and pride.
Catch their latest episode on Championing Activism through Poetry here.
If More Let’s Divide (IMLD) Podcast – Frederick x Mutombo
If More Let’s Divide (IMLD) Podcast is a refreshingly candid platform where no topic is off-limits. Hosted by the dynamic duo @80GRIOTS and @Mutombodapoet, this podcast dives into conversations with modern contemporaries, exploring various life topics with depth, humour, and authenticity.
Each episode of IMLD is an open forum where ideas are exchanged freely and diverse perspectives are celebrated. From personal growth and relationships to social issues and cultural trends, the hosts engage their guests and listeners in thought-provoking discussions that resonate on multiple levels. Their unique blend of storytelling, poetry, and dialogue creates an entertaining and enlightening auditory experience.
Their latest episode, “This is the Wrap-Up for Season 4,” features the hosts’ quick season recap.
Stay By Plan – Afi x Zuu
Stay By Plan is your ultimate podcast for all things Accra! Hosted by the vibrant duo Afi and Zuu, this podcast offers an engaging and insightful look into the society and culture of one of Africa’s most dynamic cities. Each episode of Stay By Plan brings listeners closer to the heart of Accra, unravelling its unique charm, challenges, and the ever-evolving landscape that defines this bustling metropolis.
Afi and Zuu’s chemistry and deep connection to the city shine through as they dissect various aspects of Accra’s lifestyle, from its thriving arts scene and culinary delights to its social issues and urban development. With a rotation of special guests, including local influencers, artists, entrepreneurs, and everyday residents, the podcast provides a multifaceted perspective on what makes Accra tick.
In their latest episode, “Her Mouth Stinks,” Dr. Ransom and Dr. Eliza from Whitestone Dental & Eye Clinic join Afi and Zuu to discuss all things eye and dental care. Listen for an informative and exciting discussion as they share their expertise on topics ranging from halitosis to cataracts.
Sex and Sanity – Ami x Araba.
Sex and Sanity is a groundbreaking podcast that tackles the stigma surrounding open discussions about sex, sexuality, and sexual health. Hosts Ami and Araba create a safe and inclusive space where listeners can engage with real-life experiences and candid conversations. Their mission is to educate, entertain, and promote sexual literacy through raw, unfiltered, and deeply personal stories.
Each episode of Sex and Sanity delves into various aspects of sexual health and relationships, from the basics of sexual education to more complex topics like consent, pleasure, and mental health. Ami and Araba’s approachable and honest dialogue encourages listeners to challenge societal taboos and embrace a more open and informed perspective on sexuality.
In their latest podcast, “Foreplay and the Art of Love Making” (Part One), Ami is joined by Penelope and Dede to discuss the relevance of foreplay and what it means to make love.
The Other Room Podcast – The Gold Coast Report
The Other Room podcast—a captivating show that fearlessly explores the complexities of adulthood and social issues through a witty, gendered lens. Hosted by four remarkable women, this podcast dives into candid conversations, shedding inhibitions and embracing authenticity. Whether dissecting relationships, career challenges, or cultural norms, The Other Room offers fresh perspectives and relatable anecdotes.
In their latest episode, “Treat Yo Self-Wellness“, the hosts discussed holistic wellness for mind, body, spirit and soul. Tune in every Tuesday for thought-provoking discussions, laughter, and a sense of camaraderie.
Check Your DM – Helen & Joe Wackle
Check Your DM podcast is a captivating podcast created by Church of Stories. In each episode, we dive into the lives of African celebrities, exploring their experiences with life, careers, dating, and sex culture in today’s digital world. From the glitz of fame to the challenges they face, our guests—actors, musicians, and influencers—share their unfiltered truths. We discuss the pressures they encounter, the sacrifices they make, and what happens when the spotlight dims.
In their last episode, “Sexual Tensions, Shitty Jobs and Heavenly Kisses“, Ghanaian singer and songwriter Maayaa joined Helen and Tony in a conversation on sexual tensions, Snapchat, and why we need more relaxed, safe sex ads.
After The Whistle – GCR
“After The Whistle” is an engaging sports podcast hosted by Kay O, Corey, Crack, Kawawa, Van Gelder, and Smyly. The show brings you the hottest takes and insightful analysis on all things football. Hosted by a passionate team of experts, the podcast dives deep into the latest news, match previews, and player performances from the local scene to the global stage.
From dissecting the tactical nuances of the Ghana Premier League to debating the performance of the Black Stars, “After The Whistle” offers a unique perspective on the beautiful game. Expect lively discussions, engaging interviews with prominent figures in Ghanaian football, and a healthy dose of humour.
Whether you’re a die-hard fan or a casual observer, “After The Whistle” is your go-to source for Ghanaian football.